The Business Behind the Beat: Monetising Media Music Rights with Cutting Edge’s CEO and Founder, Philip Moross
If you liked the music from Harry Potter, Lord of the Rings, Game of Thrones or Stranger Things, did you ever wonder who owns the rights and royalties and where the investment opportunity may lie?
If you liked the music from Harry Potter, Lord of the Rings, Game of Thrones or Stranger Things, did you ever wonder who owns the rights and royalties and where the investment opportunity may lie?
In this conversation of an intriguing “alternative investment”, we welcome a founder and CEO who sits at the epicentre of this web, capitalising upon the powerful growth which is changing ways music, film and television are consumed.
Philip explains why there has been proliferation of digital platforms and content, matched by an increase in demand for media music usage, and how digitsation has allowed singers to know and to collect their entitlements.
He describes the forces driving these developments, the interplay between the cogs of the music machine and the opportunity they identified in an addressable market estimated to be worth £30bn. He explains Cutting Edge Group’s path to become a world leading music partner to the film and TV industries.
From the revenue model, the financing, through to the integrated platform they have built, Philip discusses how complexity around the ecosystem creates opportunity. He references why their recent JV with Warner Bros Music significantly increases the assets under CEG’s management and underscores its growth from a niche player into a major partner for Hollywood studios.
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